I am the equivalent of a parrot and incapable of not repeating any super dramatic line I hear. Needless to say, showing me the same commercial repeatedly is going to get the line repeated.
Me: On the street they call me Ironside.
9 year old daughter: On the street they call me Ironside.
7 year old son: On the street they call me Joe.
Joe is not that kid's name. It doesn't even sound like his name. But apparently it sounds like good street name to him? Interesting.